About Us

  • SouthWind was established in 2009 and has emerged into one of the largest dynamic distribution and retail companies in KSA.
  • Annual Turnover around SAR 1.4 Billion.


  • VisionSouthWind has set the industry standard by providing expert, Best-in-Class distribution, Retail and logistics services to our customers. We strive to build new business and expand the awareness and development of the brands that we represent.

Company’s existing Business:

i. Telecom aggregator for airtime electronic vouchers.

ii. Retail/Franchise outlets.

iii. BeIn Sports Authorized Master Distributor.

iv. Authorized Distributor for MBC.

v. Authorized sole Installation partner for OSN.

vi. I-Tunes & Google cards Authorized Distributor.

vii. PlayStation, Xbox & Gaming vouchers distribution.

viii. Mobily Technical & Support partner for Electronic voucher system.




  • Manpower

500+ employees

Our strategy is to have distribution coverage across all 13 Governorates with Direct field team as well as Mass resellers and Key Retailers.

  • Branch offices in 13 cities
  • 60 Sales field staff
  • Fleet of 60 owned cars.
  • Distribution coverage of 109 cities across the Kingdom
  • Direct distribution to 6000+ Point of Sale for Telecom, Consumer electronics & Groceries.
  • 6000 EVD machine in the market
  • Our range of clients:

– Online market place & E-commerce clients

-Grocery stores

-Convenience stores

– Hyper markets

-Apple branded resellers

-IT hardware & Technology stores


Logistics Structure

  • SouthWind owns &operates 13 Depots:

Riyadh (Center region)

Buraida (Center region)

Jeddah (West region)

Mekka (West region)

Madina  (West region)

Tabouk  (North region)

Hail (North region)

Skaka  (North region)

Dammam (East region)

Hafr Al Batten (East region)

Khamis Mushait (South region)

Jizan (South region)


  • These offices & warehouses are the central hubs in each region/area which enables us to have faster access to the market.


  • Each warehouse covers a specific geographical area with assigned number of sub-dealers and point of sales with proper consideration to the distances between each Depot.


Key Retailers Channel

Strong reach with all major Key retailers

  • Agreements with diverse branded key retailers (Online included) bringing our presence to more than 600+ outlet across the kingdom.
  • Agreements with Top brands Hypermarkets 400 branch (Panda, Carrefour, Al Danube, MEED, LuLu, Al Tamimi, Al Othaim).
  • Agreements with 5 Medium sized Supermarket chains 150 outlet.
  • Agreements with online retailers (Like4Card, One card, Cardless ).
  • Distribution coverage in 2 Major Gas stations (Tashelat, Petromin).
  • Agreements with 4 Apple branded resellers 25 Stores (I-Store, Global store, I-Zone, E-Store).